Linking marketing and corporate planning Issues in strategic marketing (Working paper / Division of Research, Graduate School of Business Administration, Harvard University) Frederik D Wiersema

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Publisher: Division of Research, Graduate School of Business Administration, Harvard University; Rev edition (1981)
Language: English



ASIN: B0006XPY9S






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DOWNLOADS Linking marketing and corporate planning Issues in strategic marketing (Working paper / Division of Research, Graduate School of Business Administration, Harvard University) Frederik D Wiersema